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Scientific community/Science communication

The Engaging the Public with Social Media module guides scientists and engineers through reflection on the state of the evolving social media landscape and their roles in it. Appropriate for both novices and those who are already using social media, participants evaluate their online presence and think critically about how they can use social media to accomplish their public engagement goals. This module combines instruction, guided discussion and individual and group activities and culminates with participants developing comprehensive social media public engagement plans.

The introductory-level, Science Communication and Public Engagement Fundamentals module introduces scientists and engineers to the latest science communication research and basic best practices for engaging with the public. Participants use the AAAS Framework for Public Engagement to develop individual plans that include a public engagement goal and address ways to engage a relevant audience with tailored messages. Participants also brainstorm an engagement scenario and identify next steps to put their plans into action. This workshop is designed for scientists and engineers who don’t have much experience with public engagement, although experienced engagers may also find it useful.

The introductory-level, Science Communication and Public Engagement Fundamentals module introduces scientists and engineers to the latest science communication research and basic best practices for engaging with the public. Participants use the AAAS Framework for Public Engagement to develop individual plans that include a public engagement goal and address ways to engage a relevant audience with tailored messages. Participants also brainstorm an engagement scenario and identify next steps to put their plans into action. This workshop is designed for scientists and engineers who don’t have much experience with public engagement, although experienced engagers may also find it useful.

On Friday, February 5, several hundred participants gathered online for the ninth annual AAAS Communicating Science Seminar, held every year as part of the AAAS Annual Meeting. This year’s virtual seminar included two panel sessions, one on reaching underserved audiences during a pandemic, the other on equitable community partnerships. These were followed by six different breakout sessions on topics ranging from “science zines” to the new “Broader Impacts Wizard” tool for developing engagement activities. The sessions overall had a strong theme of encouraging scientists to meaningfully engage with communities in a way that centers their interests, strengths, and needs.

The three-hour Engaging Policymakers workshop illuminates the policy landscape, illustrating where and how policy happens and the many roles scientists and engineers can play in decision-making. Using the AAAS Public Engagement framework as a guide, participants develop an individual engagement goal, strategically identify a target audience and identify key ideas around which to center conversations. Facilitators guide participants through thinking critically about mechanisms for engaging policymakers, encouraging dialogue and evaluating their activity to inform future engagements. Participants analyze a real-world example that informs their engagement plans.

The three-hour Engaging Policymakers workshop illuminates the policy landscape, illustrating where and how policy happens and the many roles scientists and engineers can play in decision-making. Using the AAAS Public Engagement framework as a guide, participants develop an individual engagement goal, strategically identify a target audience and identify key ideas around which to center conversations. Facilitators guide participants through thinking critically about mechanisms for engaging policymakers, encouraging dialogue and evaluating their activity to inform future engagements. Participants analyze a real-world example that informs their engagement plans.

The introductory-level, Science Communication and Public Engagement Fundamentals module introduces scientists and engineers to the latest science communication research and basic best practices for engaging with the public. Participants use the AAAS Framework for Public Engagement to develop individual plans that include a public engagement goal and address ways to engage a relevant audience with tailored messages. Participants also brainstorm an engagement scenario and identify next steps to put their plans into action. This workshop is designed for scientists and engineers who don’t have much experience with public engagement, although experienced engagers may also find it useful.

The introductory-level, Science Communication and Public Engagement Fundamentals module introduces scientists and engineers to the latest science communication research and basic best practices for engaging with the public. Participants use the AAAS Framework for Public Engagement to develop individual plans that include a public engagement goal and address ways to engage a relevant audience with tailored messages. Participants also brainstorm an engagement scenario and identify next steps to put their plans into action. This workshop is designed for scientists and engineers who don’t have much experience with public engagement, although experienced engagers may also find it useful.