Learn more about public engagement through AAAS' mini workshops.
AAAS Force For Science Toolkit: Science Communication and Public Engagement Fundamentals
Presented by Mary Catherine Longshore
Effective scientist-communicators who foster respectful information-sharing are essential for true science-society engagement. This introductory workshop for scientists and engineers covers science communication and public engagement fundamentals, including identifying public engagement goals, engaging relevant audiences, developing resonant messages, and considering engagement opportunities.
AAAS Force For Science Toolkit: Engage the Public with Social Media
Presented by Gemima Philippe
With 79% of Americans on Facebook and half of Twitter users looking for news (as of Sept. 2017), social media is a powerful way for scientists to engage the public. This introductory workshop for scientists and engineers covers the latest research on social media use, why and how scientists should engage on social media, using Twitter, and basic best practices.
AAAS Force For Science Toolkit: Communicating With Policymakers
Presented by Emily Therese Cloyd
Nearly every major issue facing society has science at its core, including economic productivity, healthcare, and climate change. Science and scientists can play an important role in informing decision-making on these issues. This workshop offers an overview of the science policy landscape, strategies for effectively engaging policy makers, and the role of science in the policy process.
AAAS Force for Science Toolkit: Engaging Communities in Climate Conversations
Presented by Elana Kimbrell
Talking about climate change is one of the best ways individuals and communities can contribute to solutions, yet a majority of Americans rarely or never discuss it. In this introductory workshop, we offer best practices and resources for creating dialogue and action on climate change, including those from the AAAS How We Respond project, and participants can start considering their own plans for engaging in local-level conversations.