These mini workshops were presented at the 2018 American Association for the Advancement of Science (AAAS) Annual Meeting in Austin, Texas. The workshops are based on the AAAS Center for Public Engagement with Science and Technology’s Communicating Science Workshops which have trained scientists and engineers at universities, meetings and government agencies worldwide since 2008. If you're interested in hosting a workshop, contact us to discuss your organization’s needs.
AAAS Force For Science Toolkit: Science Communication and Public Engagement Fundamentals
Presented by Mary Catherine Longshore
Effective scientist-communicators who foster respectful information-sharing are essential for true science-society engagement. This introductory workshop for scientists and engineers covers science communication and public engagement fundamentals, including identifying public engagement goals, engaging relevant audiences, developing resonant messages, and considering engagement opportunities.
AAAS Force For Science Toolkit: Engage the Public with Social Media
Presented by Gemima Philippe
With 79% of Americans on Facebook and half of Twitter users looking for news (as of Sept. 2017), social media is a powerful way for scientists to engage the public. This introductory workshop for scientists and engineers covers the latest research on social media use, why and how scientists should engage on social media, using Twitter, and basic best practices.
AAAS Force For Science Toolkit: Communicating With Policymakers
Presented by Emily Therese Cloyd
Nearly every major issue facing society has science at its core, including economic productivity, healthcare, and climate change. Science and scientists can play an important role in informing decision-making on these issues. This workshop offers an overview of the science policy landscape, strategies for effectively engaging policy makers, and the role of science in the policy process.